FEATURE / 08 · ANALYTICS & REPORTING · LIVE DASHBOARDS

Canvassing analytics & field reporting — measure everything, report effortlessly.

Doors knocked, contact rate, and conversion roll up alongside trend charts, a conversion funnel, contact-rate by territory, and a top-performer list. The dashboard updates in real time, filters by campaign and turf, and exports to CSV. Included on every Beacon plan.

Latency
Live · seconds
Filters
Campaign · turf · date
Export
CSV · PDF · webhook
CAMPAIGN ANALYTICS · KPI · FUNNEL · TURFS
Beacon analytics dashboard with KPI cards, daily knock trend, conversion funnel, contact-rate-by-territory bars, and top-performer list
Tracks  doors knocked · contact rate · conversion · trend · funnel · top performers real-time · filterable · CSV / PDF export · scheduled email digests

— What's on the dashboard

The canvassing analytics dashboard, structured around three questions

The dashboard is organized around the three questions a field director asks each day: are we knocking enough doors, are we converting them, and which canvassers and turfs are carrying the program.

/01 — VOLUME

Canvassing analytics KPIs & trends

Doors knocked, contacts made, contact rate, and daily/weekly trend lines. All of it filters by campaign, territory, date range, or canvasser, and updates within seconds of a sync.

  • Doors / contacts / contact rate
  • Daily & weekly trend charts
  • Filter by campaign · turf · date · canvasser

/02 — CONVERSION

GOTV reporting funnel & territory breakouts

The conversion funnel runs from contact to positive disposition to follow-up, with contact-rate broken out by territory so under-performing turfs are visible early in the cycle.

  • Conversion funnel view
  • Contact rate by territory
  • Disposition split per turf

/03 — PEOPLE

Field reporting leaderboards & gamification

Top performers rank by doors, contact rate, or custom metrics, with badges, streaks, and team leaderboards on top. The gamification layer is optional per-org.

  • Top-performer leaderboard
  • Badges & streaks
  • Custom rank metrics

— Reporting that doesn't need a spreadsheet

Scheduled field reporting that lands in your inbox

Daily and weekly digests deliver to whichever inbox you pick. Top performers, key metrics, territory progress, and trend data are formatted for a morning standup or a board update.

  • Daily email digest key KPIs + top movers
  • Weekly performance report trend + funnel + per-turf
  • PDF campaign summary board-ready, one-click
  • CSV export contacts · interactions · surveys
  • Webhook stream real-time to your data warehouse
Beacon team leaderboard and badge view showing canvasser ranks, streaks, and earned achievements

— How a campaign gets measured

How canvassing analytics flow from first knock to grant-ready report

The same loop runs whether the program is a 250-door precinct push or a 12,000-door state-rep cycle.

/01

Data flows in

Every knock, contact, and survey response written by the mobile app lands on the dashboard within seconds — no manual entry, no spreadsheets, no end-of-day reconciliation.

/02

Watch live

KPIs, trends, and the activity feed update in real time, and you can filter by territory or canvasser to spot gaps and reassign on the fly while the day is still salvageable.

/03

Schedule a digest

Set a daily or weekly cadence and pick the recipient list — reports land in inboxes formatted for the morning standup or the weekly board update.

/04

Export & debrief

One-click CSV or PDF when the cycle wraps, plus a webhook stream that pushes raw events to your warehouse if you have a BI stack.

— FAQ

Canvassing analytics & reporting questions, answered

Q / 01

What metrics does the canvassing analytics dashboard track?

Doors knocked, contacts made, contact rate, disposition split, interactions per hour, daily/weekly trends, conversion funnel, contact rate by territory, and per-canvasser performance — all filterable by campaign, territory, date range, and canvasser.

Q / 02

How do scheduled email field reporting digests work?

Org admins configure frequency (daily or weekly) and recipients, and reports generate at the scheduled time including key metrics, top performers, territory progress, and trend data. They're delivered as formatted email with an optional PDF attachment.

Q / 03

What gamification features are included with canvassing analytics?

Badges (First Door, Century Club, Perfect Day, etc.), canvasser streaks, and ranked leaderboards all ship in the box. Badges fire automatically on threshold and leaderboards rank by doors, contact rate, or a custom metric you define.

Q / 04

Can I export raw canvassing analytics data for my own analysis?

Yes — contacts, interactions, and survey responses all export to CSV or Excel, PDF campaign summaries are one-click, and the webhook stream pushes real-time events to your data warehouse or BI stack.

— Start measuring

The canvassing analytics dashboard fills in on your first knock

Open a Beacon account, run a walk, and watch the KPIs populate — schedule a digest if you want the field reporting in your inbox tomorrow morning. No manual entry, ever.

Every plan
Analytics included
Latency
Live · seconds
Export
CSV · PDF · webhook